Ferrari names new leadership group to tackle electrification, digitalization worries

MILAN — Ferrari unveiled a new management group to guide the automaker as it faces the problems of embracing electrification and digitalization.

The business explained Ernesto Lasalandra will be its main analysis and progress officer. Lasalandra has been employed from Franco-Italian chipmaker STMicroelectronics.

Angelo Pesci also joins Ferrari from STMicroelectronics. Pesci will be the automaker’s chief purchasing and quality officer.

The leadership shake-up is 1 of the 1st key moves of CEO Benedetto Vigna, who took on the function at the starting of September, relocating to Ferrari from STMicrolectronics.

Hiring two executives from his previous employer suggests Vigna is turning to trusted allies to aid his turnaround of the automaker that has been sluggish to embrace new era of cleaner, silent and interconnected mobility.

“The new organizational framework will additional foster innovation, enhance procedures and maximize collaboration both equally internally and with companions,” Ferrari claimed reported in a statement on Monday

In other changes, Ferrari promoted interior candidates to new roles.

Silvia Gabrielli has been promoted to main electronic and information officer. Gabrielli, who joined Ferrari in 2019 from Microsoft, will improve “the electronic transformation process during the enterprise, guaranteeing more knowledge driven and digitally targeted procedures,” Ferrari claimed.

Gianmaria Fulgenzi has been appointed chief product or service growth officer. Fulgenzi has labored for Ferrari since 2002, keeping several senior roles in products improvement and production.

Andrea Antichi results in being main manufacturing officer. Antichi was earlier head of auto improvement and has worked for Ferrari since 2006.

Ferrari previous thirty day period mentioned a few leading executives had been leaving the company, including Main Technological know-how Officer Michael Leiters. The other two executives who stepped down were chief production officer Vincenzo Regazzoni and main brand name diversification Officer Nicola Boari.

A number of divisions like products advancement, electronic and info and compliance will now report directly to Vigna.

Buyers are eager to hear about Vigna’s approach for the era of battery know-how and digital products and services. Ferrari programs to share a lot more specifics on its plans in the course of a capital markets day in June.

It will also commence gross sales of its to start with SUV, the Purosangue, this yr.

Reuters and Bloomberg contributed to this report

By Tara