Rising demand for improved car experience is a key factor driving High Dynamic Range (HDR) Technology for Automotive market revenue growth
Vancouver, Aug. 30, 2023 (GLOBE NEWSWIRE) — Based on the most recent analysis conducted by Emergen Research, the worldwide market for High Dynamic Range (HDR) technology in the automotive sector is projected to experience a consistent Compound Annual Growth Rate (CAGR) in terms of revenue over the forecast period. A prominent catalyst behind the expansion of market revenue is the increasing prioritization of passenger comfort and safety.
Numerous applications within the automotive sector, such as electric mirrors, driving assistance and safety systems, the Advanced Driving Assistant System (ADAS), and in-cabin monitors, have embraced image sensors. These camera installations can be broadly categorized into two main groups: those for external monitoring and those for in-cabin observation. The data captured by a front camera serves a multitude of purposes, including identifying individuals, measuring speed, recognizing road lines and traffic signs, assessing the distance to preceding vehicles, detecting stop lines, and more.
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The advancement of Complementary Metal-Oxide-Semiconductor (CMOS) image sensor technology, notably Backside Illumination (BSI) techniques and high-density wafer-to-wafer connections, has enabled the implementation of various High Dynamic Range (HDR) techniques within suitable pixel dimensions. This progress equips drivers with enhanced visibility and contrast through HDR technology, enabling them to better perceive objects and obstacles under diverse lighting conditions. This heightened visibility contributes to improved safety, reducing the likelihood of accidents stemming from compromised visibility.
The integration of HDR screens into automotive systems, including infotainment displays, instrument clusters, and rear-seat entertainment setups, augments the in-car experience for both drivers and passengers. These screens deliver sharper and more vibrant graphics, elevating the overall quality of the in-car environment.
Nonetheless, a significant challenge lies in the comparatively higher cost of HDR technologies compared to traditional video or audio capture and processing devices. This pricing disparity could potentially impede the growth of market revenue. Furthermore, given the ongoing divergence in image-capturing technologies and software solutions within the automotive industry, increased competition from other players in the field may lead to the loss of customer bases.
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Scope of Research
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Report Details |
Outcome |
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Market Size in 2022 |
USD Billion |
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CAGR (2023–2032) |
% |
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Revenue forecast to 2032 |
USD Billion |
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Base Year For Estimation |
2022 |
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Historical Data |
2019–2021 |
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Forecast Period |
2023–2032 |
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Quantitative Units |
Revenue in USD Billion and CAGR in % from 2023 to 2032 |
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Report Coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
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Segments Covered |
HDR display, HDR sensors, product type, application, sales channel, and region |
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Regional Scope |
North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
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Country Scope |
U.S., Canada, Mexico, Germany, France, U.K., Italy, Spain, Benelux, Rest of Europe, China, India, Japan, South Korea, Rest of APAC, Brazil, Rest of LATAM, Saudi Arabia, UAE, South Africa, Turkey, and Rest of Middle East & Africa |
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Key Companies Profiled |
New Imaging Technologies, Innolux Corporation, HARMAN, Sony, OmniVision Technologies, Inc., TIER IV, Everlight, Lextar Electronics Corporation, MediaTek, and Edmunds.com, Inc. |
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Customization Scope |
10 hours of free customization and expert consultation |
Major Companies and Competitive Landscape
The global HDR technology for automotive market is fragmented, with many companies accounting for the majority of market revenue. Major companies are deploying various strategies, entering mergers & acquisitions, strategic agreements & contracts, developing, testing, and introducing more effective HDR technology for automotive. Some major companies included in the global HDR technology for automotive market report are:
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New Imaging Technologies
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Innolux Corporation
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HARMAN
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Sony
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OmniVision Technologies, Inc.
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TIER IV
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Everlight
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Lextar Electronics Corporation
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MediaTek
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Edmunds.com, Inc.
Strategic Development
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On 4 January 2023, HARMAN, which is a subsidiary of Samsung Electronics Co., Ltd. launched HARMAN Ready Display. This portfolio also includes Neo QLED Auto that focuses on creating consumer experiences in the automotive sector. For a variety of vehicle demands, HARMAN Ready Display optimizes pricing, performance, and design.
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Some Key Highlights From the Report
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The capturing devices segment accounted for largest revenue share in the global HDR technology market in 2022. This is because HDR technology enhances the overall performance and reliability of capturing devices in the automotive sector by reducing image overexposure and underexposure. This ensures clear and detailed imaging in both bright and dark environments, enhancing visibility and object detection.
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The Original Equipment Manufacturer (OEM) segment is expected to account for significantly large revenue share in the global HDR technology for automotive market during the forecast period. This is because OEMs play a crucial part in the development, integration, and implementation of HDR technology in the automotive industry. In addition, this technology improves driving experience with the help of Advanced Driver Assistance Systems (ADAS) and better display, ensuring compliance with safety norms and laws.
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The Asia Pacific market is expected to account for largest revenue share in the global HDR technology for automotive market during the forecast period. This is owing to rising demand for Advanced Driver Assistance Systems (ADAS) in autonomous vehicles. For vehicle driver assistance systems, broad dynamic range image sensors are crucial, and automotive industry heavily influenced and supported their development.
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Emergen Research has segmented the global HDR Technology for automotive market on the basis of HDR display, HDR sensors, product type, application, sales channel, and region:
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