Volkswagen has named Scott Keogh, formerly the head of VW in the U.S., to lead its efforts to resurrect the vintage American off-road manufacturer. Keogh claims the company is concentrated on two solutions and a speedy turnaround – it hopes to carry an all-electric powered SUV and a equivalent pickup truck to the U.S. It will present prototypes by the stop of 2023.
A Traditional Name Comes Back again
Scouts had been aspect of the unique wave of SUV fascination in America. From 1961 to 1980, a firm started to build tractors developed overall body-on-frame SUVs and pickups known for their rough 4-wheel-push methods and fair prices.
International Harvester sold the Scout from 1961 to 1970 and the just-barely-a lot more-refined Scout II from 1971 to 1980. They have been boxy. They were torquey. You could get them with a detachable roof and doors. Along with the primary Ford Bronco and the original civilian Jeeps (before Jeep even identified as them Wranglers), they pioneered the marketplace for today’s activity utility vehicles.
But the business deserted the vehicle enterprise in 1980 to aim on professional trucks and school buses. It has been bought and resold many occasions, most a short while ago landing with the world wide big Volkswagen Team in 2016.
VW, at the time, did not get the corporation to resurrect the Scout identify. They bought it for some property getting to do with diesel truck engines. But they observed the Scout badge discarded in the base of the bag and, not lengthy in the past, realized it could be helpful.
A Enthusiasm Undertaking
Keogh might be the motive VW took the threat. He informed an Axios interviewer recently that he came across a restored Scout though on family vacation with his children “and fell in appreciate.”
It is a possible story. There is a cottage sector in Scout restomods (part restoration, aspect modification, restomods are classic vehicles restored to a glory they by no means experienced with some first pieces and some fashionable bits). They’re not cheap, routinely fetching six figures.
But that proves that there is nevertheless a sector for the common, rugged Scout model.
So does the existence of the reborn Ford Bronco. Ford’s resurrection of the typical off-roader has been a revenue smash and a essential strike. People in america were being so energized about the Bronco’s return that Ford sold out of its first two design many years by means of pre-orders by itself.
Current With Lightning Alternatively of Fireplace
But VW does not prepare a gasoline-run respond to to the Bronco. The new Scouts will be electric. Keogh tells trade publication Automotive News that the manufacturer strategies two electric automobiles (EVs) — a pickup, and a “rugged” SUV. They’ll be constructed in the U.S., he suggests.
Automotive News experiences that each Scouts will ride on “a new platform.” That possible means they won’t share the architecture behind VW’s existing EVs such as the ID.4 SUV.
Other startups have experienced some achievement with electrical off-roaders. Rivian’s R1T pickup, for instance, has gained reviewer praise. It is obtainable with up to four electric motors – a single per wheel. The capacity to spin each and every tire independently creates a stunningly nimble rock crawler.
And Scout has anything Rivian doesn’t, Keogh suggests – a deep-pocketed sponsor.
“Most startups are borrowing income,” he explains. “We want them to be lean, we want to be fast, we want to get the greatest of the market. But of class, we do have the backing and the scaling outcomes that occur with the [VW] Team.”
Still Far more Thoughts than Answers
If the return of Scout has you excited like it does us, you will have to be client. The Wall Road Journal reviews that VW hopes to market 250,000 Scouts yearly, which would be a enormous motivation. VW sells about 350,000 autos in the U.S. each year beneath its possess manufacturer.
But even VW dealers aren’t yet certain if they’ll get Scouts to market or if the corporation will, Tesla-type, market vehicles on the net and run its very own distribution centers.
Almost certainly the most essential concern about the new company is selling price. Scouts ended up after reasonably priced autos. But nostalgia can be dear. VW is getting ready to start an electric rebirth of its basic microbus, the ID.Excitement, that equally brings together EV technological know-how with classic emotive styling. Its U.S. price isn’t regarded however. But in the U.K., it carries a sticker of about $70,000.