Repairify, Inc., a portfolio company of Kinderhook Industries, LLC, has announced a new strategic initiative to align its family of brands, which includes asTech, adasThink, BlueDriver, FleetGenix, Mobile Tech RX and RED (EU), to emerge as a global leader in automotive technology and intelligence to help the automotive collision, mechanical and dealership sectors master the modern vehicle.

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All existing brands and future acquisitions will be aligned in pursuing the collective goal of revolutionizing vehicle care, performance and safety through both original equipment and validated OEM-compatible tools and data. This concept is encapsulated in the new portfolio company tagline, “Driven by Repairify.”

“By growing our organization through the acquisitions of like-minded industry innovators, we have established a powerhouse of brands that are all playing critical roles in transforming the way today’s increasingly complex vehicles are repaired, serviced and maintained,” said Cris Hollingsworth, president of Repairify. “We are uniting our corporate family under the Repairify name to improve workflows for our customers by providing richer, more actionable vehicle data and intelligence to deliver the strongest possible insights the automotive industry can leverage.”

Repairify has quickly expanded to become a global business comprised of six operating companies with customers in 48 countries. In 2021, Repairify has acquired four new companies (adasThink, BlueDriver, RED (EU) and Mobile Tech RX), announced a revolutionary new patent award and prepared for the launch of exciting new solutions at the upcoming SEMA Show.

“Through comprehensive vehicle data and intelligence, specialized technology and a support network of certified technicians, Repairify empowers our clients to make better decisions, maximize efficiency and precision, reduce costs and gain competitive advantage,” said Maurice Tuff, CTO for Repairify. “As we look toward continued expansion of our global footprint, we are proud of the Repairify brand and the technology and expertise we’re bringing to the market.”

Repairify’s official industry debut will take place at the SEMA Show Nov. 2-5 at the Las Vegas Convention Center in the South Hall, booth no. 31191.

For more about Repairify and its family of automotive technology and intelligence brands, visit

By Tara